We were tasked with creating content for both traditional digital distribution and content for Instagram, specifically catering to a 9 x 16 aspect ratio. The challenge was that we had to create three separate set ups in a small studio space, while still making it a believable and realistic house set up. The shot above was the only take we had before the family cut up the turkey.

For this project we had to create a 1 minute spot, 3 x 30 second spost, 3 x 15 second spots and 3 x 15 second Instagram spots.

Services

PRODUCTION, PRODUCTION DESIGN, POST PRODUCTION, CASTING, COLOUR CORRECTIOn

1 Minute Spots

30 Second Spots

AGENCY: Big Pig Production Co.
Client: Vitamix
Agency: Mint Agency
Production: Big Pig Production Co.
Production Design: Jane Hardin
Food Stylist: Ian Muggridge
DOP: Tony Edgar
Grip & Lighting: Kodie Preston, Martin Kenji, Jesse Rocheleau, Rory Sommerville-Bathmaker
Post Production & Colour Correction: Big Pig Production Co.